Книги по рекламе, маркетингу, PR и дизайну

Каталог:

Conway Lloyd Morgan, Chris Foges

Logos: Letterheads and Business Cards

Издательство: Rotovision, 2005 г.
ISBN: 978-2-940361-60-1, 2-940361-60-6
Книгопечатная продукция
Объем: 324 стр.

Brings together the and corporate culture complimentary works of corporate culture followed Logos by Conway this combination provides Lloyd Morgan and foges this combination Letterheads & Business conway lloyd morgan Cards by Chris chris foges this Foges. This combination the complimentary works provides an insight and corporate culture into the world corporate culture followed of logos, branding this combination provides and corporate culture, foges this combination followed by a conway lloyd morgan study of its chris foges this application to stationary. the complimentary works

Кроме того ...

Color Harmony Logos

Selecting the right color palette for any design project, whether personal or commercial, can make all the difference in getting it right. But choosing the right colors for a logo, and ultimately the identity, is essential because it will define ......

Имидж России. Концепция национального и территориального брединга

Во 2-м издании монографии более полно представлен стратегический подход к формированию современного имиджа России: определены основные цели и перспективы имиджевой политики, сформулирована базовая идея нового имиджа, его основные коммуникаторы, ......

Dynamic Logo: Dynamic Brand Identities

The exact opposite of static, the brands chosen as case studies for this new volume on logo design were handpicked for their adaptability to ever changing conditions. This versatility allows a secret glimpse into the creative process by ......

Heal`s (+ CD)

V&A Pattern presents the greatest names and styles in design, while also highlighting the work of anonymous draughtsmen and designers, often working unacknowledged in workshops, studios and factories, and responsible for designs of aesthetic ......

Creative Advertising

What makes an advertisement hard-hitting and memorable? Unravelling the creative processes behind some of the most effective campaigns of recent years, this new edition of Creative Advertising showcases over 200 examples of international ......

Бренд-менеджмент

В пособии отражены основные аспекты бренд-менеджмента. Раскрывается понятийный аппарат. Бренд рассматривается как социальное и экономическое явление. Описываются функции бренда. Приводится методология по формированию и продвижению бренда на ......

LogoLounge 6: 2,000 International Identities by Leading Designers

Logos define, distinguish, and disseminate a company’s core message. It is no wonder that creating successful marks takes a well conceived strategy and a skilled hand. This book, the sixth in the series, once again celebrates the brilliant work ......

Packaging: Design Successful Packaging for Specific Customer Groups

The first book to explore the vital, commercial relationship between design, marketing, and the target audience. "DemoGraphics" is the first series of design books to examine how successful designs target specific audiences. Where other design ......

С чего начинается нейминг? Основы управления проектом по разработке названия компании / продукта / услуги

Цель данной книги - раскрыть управленческий аспект нейминга, рассказать о том, как учесть и объединить все остальные его аспекты, в установленные сроки и в рамках утвержденного бюджета добиться того, чтобы качество разработанного названия ......

The Best of Business Card Design 6

This edition of Rockport`s best-selling Best of Business Card Design series features an innovative collection of the most current and best work by top designers worldwide. The "go-to" sourcebook for business card design inspiration, this volume ......

The Best of Business Card: 5

Featuring a high-end collection of the best work by top designers around the world. Cards come from around the world and their production costs are equally as widespread. Some were created on shoestring budgets while others spared no expense, ......

Dos Logos

Gestalten`s best-selling Logos series has documented and indicated design styles and trends in contemporary logo design worldwide. Dos Logos is a comprehensive visual encyclopedia that presents over 2,300 new examples and stylistic approaches by ......

Рубрики