Книги о рекламе, маркетинге, PR и дизайну

• Business Vocabulary in Use: Intermediate "Business Vocabulary in Use: Intermediate" is for students and professionals looking to expand their business vocabulary. Bringing learners up-to-date with the language they need for business today, this book explains words and expressions and ......

• Школа бизнеса Книга адресована широкому кругу читателей, решивших и желающих достичь финансового благополучия и свободы с помощью сетевого маркетинга....

• Recursive Macroeconomic Theory Recursive methods offer a powerful approach in dynamic macroeconomics. This book contains both an introduction to recursive tools, including standard applications such as asset pricing, and advanced material, including analyses of reputational ......

• Contextual Teaching and Learning: What It Is and Why It's Here to Stay Elaine Johnson demonstrates how implementing contextual teaching and learning (CTL) can change students? lives and help them achieve academic excellence....

• Устремленность в будущее В книге кандидата экономических наук рассказывается об основных направлениях экономического прогресса при социализме, перспективах промышленного и сельскохозяйственного производства, социального планирования и управления. В работе всесторонне ......

• Nonstationary Panels, Panel Cointegration, and Dynamic Panels Hardbound. This volume is dedicated to two recent intensive areas of research in the econometrics of panel data, namely nonstationary panels and dynamic panels. It includes a comprehensive survey of the nonstationary panel literature including ......

• Managerial Economics: A Game Theoretic Approach The beauty of a book on managerial economics is that it can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need ......

• 100+ Tactics for Office Politics Office politics have changed drastically in recent years, as the structure and focus of corporations have changed. Here are tips on the moves that every successful professional must make, as well as 25 career blowers to avoid. Here too is advice ......

• Сборник инструкций по охране труда при выполнении складских, логистических, погрузочно-разгрузочных работ Один из первых сборников, в содержании, которого представлены не только примеры инструкций по охране труда, но и изложены ясные требования к организации их разработки. В заключительной главе книги освещены вопросы проверки охраны труда ......

• Typomag This is the first book in the new Typo collection, which is conceived as a source of inspiration for designers who use typography as one of the main resources in their projects - from both an expressive and communicative standpoint. The first ......

• The Psychoanalysis of Color in Commercial Illustration: The Art of Roy Lichtenstein and Keith Haring Color Theory plays a vital role in Commercial Illustration. It is used in various ways to stimulate emotion and thought. Color, when used as a creative device, can intensify or subdue the overall tone of a work of art and facilitate the ......

• The Art of Megamind DreamWorks Animation presents Megamind, starring Will Ferrell as Evil Genius Megamind, Tina Fey as Roxanne Ritchi, the Lois Lane–esque love interest, and Brad Pitt as Metro Man in an animated film that casts the super hero genre in an entirely ......

• Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students Our all time best selling book is now available in a revised and expanded second edition. "Thinking with Type" is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised ......

• The Art of Tangled A lighthearted twist on Rapunzel, the beloved fairy tale from the Brothers Grimm, Tangled brims with thrilling adventure, a distinctive cast of characters, a daring heroine, and, of course, seventy feet of golden hair. Featuring the stunning ......

• The Poster: 1000 Posters from Toulouse-Lautrec to Sagmeister This complete international history of poster design from the Art Nouveau to the present covers all of the significant developments in poster design, and every important type of poster, from wine and war to rock and rebellion. One thousand ......