Книги по рекламе, маркетингу, PR и дизайну

Книги издательства "HarperCollins Publishers"

• Time Management Secrets The "Time Management Secrets" that experts and top professionals use. The time management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of "Time Management Secrets". Includes how ......

• Negotiating Secrets The "Negotiating Secrets" that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Negotiation. Includes how to: Identify negotiating variables. Avoid common pitfalls. Use and interpret body ......

• Selling Secrets The selling secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Selling. Includes how to: Pitch your product to meet the needs of your customer; Use body language to build rapport; ......

• Project Management The project management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Project Management. Includes how to: Deliver a successful project from start to finish; Communicate ......

• Marketing Secrets The marketing secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Marketing Includes how to: Position your product for a target market; Build a brilliant marketing plan; Create ......

• Getting Things Done Secrets The secrets that experts and top professionals use to get things done. Get results fast with this quick, easy guide to the fundamentals of Getting Things Done. Includes how to: Get more done in less time; Manage upwards, downwards and sideways; ......

• NLP: Neuro Linguistic Programming Secrets The NLP secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of NLP (neuro linguistic programming) Includes how to: Identify role models and study how they communicate; Build instant ......

• Dealing With Difficult People Secrets The tricks that experts and top professionals use to overcome difficult people. Get results fast with this quick, easy guide to the fundamentals of Dealing with Difficult People Includes how to: Understand the different types of troublemakers; ......

• The Times Good University Guide 2012 How do you find the best university for the subject you wish to study? You need a guide that evaluates the quality of what is available, giving facts, figures and comparative assessments of universities. Since 1992, The Times has produced the ......

• Collins Business Grammar & Practice: Intermediate "Collins Business Grammar & Practice: Intermediate" is a comprehensive and clear guide to English grammar for the workplace. Choose the topics of most interest to you or work through the whole book for a comprehensive course in intermediate ......

• Collins: English for Business: Speaking (+ CD-ROM) Do you find it difficult to communicate well on the phone? Do misunderstandings lead to frustration at work? Would you like to be more assertive and better at influencing people? Collins English for Business: Speaking will help you to make ......

• Management Secrets The management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Management. Includes how to: Build a goal-oriented team; Successfully manage individuals, teams and projects; Set ......

• Leadership Secrets The leadership secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Leadership. Includes how to: Understand and develop your leadership style; Identify strategic goals for your ......

• Selling Secrets The selling secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Selling. Includes how to: Pitch your product to meet the needs of your customer; Use body language to build rapport; ......

• Gung Ho! Turn on the People in Any Organization An invaluable new strategy for creating enthusiastic employees, from the author of the bestselling The One Minute Manager. Every day thousands of uninspired employees trudge to work - often dooming their companies to failure with their lack of ......